Bust A Budget Move | Variety
- by: Samantha Sackler,
- August 27th, 2010,
- Press
Pleasing industries is always a challenge. “You’re always trying to better yourself, to create what’s new, exciting and different,” says Samantha Sackler, event planner and president of THE FIRM. “Entertainment clients like to push the envelope, stimulate their guests’ minds and give them an experience,” she says, while keeping costs in check, of course.