FUTURE PROOF 2025

• by: Jason Schutzbank,
• September 18th, 2025,
• Corporate, Events

Loved collaborating with Betterment on their booth for this year’s Future Proof Festival in Huntington Beach. The East Coast inspired booth included a fully custom pergola structure complete with 3D branding, custom yellow and white striped drapery and a casual linen lined ceiling overhead. The booth served as both a cozy lounge space as well as a podcast studio with branded backdrop. In addition, the booth featured a custom branded surfboard and wayfinding entry moment, custom corner bar, stylish lounge seating, themed decor elements, branded swag and an elevated happy hour spread including a variety of apps on skewers as well as a martini bar with coordinating garnishes. Huge congrats to the entire Betterment team on another successful Future Proof showing!

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